Types of Instant Coffee: Get to Know the Most Popular Instant Coffees on the Market
The world of instant coffee is full of variety and countless options. These days, various types of instant coffee are proudly displayed on store shelves, each with its own unique flavor, aroma, and characteristics. For enthusiasts of this popular beverage, getting familiar with their differences and similarities can greatly help in choosing the right product. You can also explore these options at events like the Iran Specialty Coffee Expo, where the latest trends in Roasted coffee beans for cafés and instant coffee are showcased. This article also explores Types of Coffee Blends and highlights the most popular Iranian coffee brands known for producing high-quality instant coffee.
What is Instant Coffee?!
Instant coffee is a product made by extracting coffee from Roasted coffee beans for cafés and then drying it into powder or granules. Essentially, the beverage is brewed once, and its water is removed. This is why you only need to dissolve a portion of it in hot water to enjoy a ready-to-drink cup of coffee.
How Instant Coffee is Made
The convenience of instant coffee makes it ideal for people with limited time. The production methods of instant coffee are mainly divided into two categories:
- Freeze-Dry Method: In this method, the coffee extract is frozen at around 40°C and then dried under vacuum. This process preserves the original aroma and flavor of the coffee better.
- Spray-Dry Method: In the spray-dry method, the coffee extract is exposed to hot air and quickly dried. This method is more cost-effective but generally sacrifices some aroma.
Types of Instant Coffee Based on Quality
Freeze-dried instant coffees are usually of higher quality and are made from premium Arabica beans. They generally have a coarser, granulated texture and a lighter color. A prime example of this type is gold instant coffee, which enjoys widespread popularity. These products are often priced higher but offer flavors and aromas closer to freshly brewed coffee.
On the other hand, spray-dried instant coffees tend to be finer, powdery, and darker in color. They are often made from Robusta beans, resulting in a stronger and more bitter taste. Consumers seeking high-caffeine coffee usually prefer this type. Classic instant coffees are a well-known example and are generally more affordable in the market.
Differences Between Instant Coffees in the Market
The differences among instant coffees are not limited to production methods. Various brands create diverse products using different blends of Roasted coffee beans for cafés, roasting degrees, and additional flavorings. Renowned brands like Nescafé, Jacobs, Maxwell House, and Davidoff produce instant coffees with varying quality levels.
Some instant coffees are enhanced with flavors such as vanilla, hazelnut, caramel, and chocolate, which appeal to those who do not prefer the pure taste of coffee. Products like Café Mix, a blend of instant coffee, powdered milk, and sugar, are offered for consumers who enjoy sweeter coffee. Differences also exist in caffeine content, and some brands offer decaffeinated or low-caffeine versions.

Classic Instant Coffee
Classic instant coffee is the most common type of instant coffee found on the market. It is usually made from Robusta beans or a blend of Robusta and Arabica, giving it a strong and bitter flavor. The texture is generally powdery, and the color is dark. Because of its high caffeine content, classic instant coffee is a great choice for starting the day or whenever you need extra alertness. This type is available in various packaging forms from glass jars to small sachets and is one of the most widely sold products among Famous coffee brands in Iran.
Gold Instant Coffee
Gold instant coffee is a premium version made from high-quality Arabica beans. It is typically produced using the freeze-dry method, which preserves the coffee’s original aroma and flavor. This type has a granular texture and a golden color. Gold instant coffees offer a smoother taste and more complex aroma, making them the preferred choice for true coffee enthusiasts.
Their price is generally higher than that of classic instant coffees, but so is the quality. Popular examples include Nescafé Gold, Jacobs Gold, and Maxim Gold, which are recognized among Famous coffee brands in Iran and internationally. These brands often use the finest Coffee beans for roasting to ensure a rich and authentic coffee experience.
3-in-1 Coffee Mixes and Flavored Instant Coffees
The 3-in-1 coffee mix combines instant coffee powder, powdered milk, and sugar, offering a ready-to-drink beverage. It is perfect for those who prefer a milder taste or don’t want to add milk and sugar separately.
Flavored instant coffees are also very popular. These come with added flavors like vanilla, hazelnut, caramel, chocolate, or even coconut. Renowned brands such as Nescafé, Jacobs, and Maxwell House produce various flavored options that cater to consumers looking for something different. Many of these products are part of global Coffee Blend Powder for Export lines, designed to satisfy international tastes and markets.
Instant Espresso Coffee
Instant espresso coffee is a special type of instant coffee that offers the rich taste and intensity of espresso without needing a coffee machine. It is made from darker roasted Arabica beans, resulting in a stronger and more bitter flavor compared to regular instant coffee.
Preparing it is simple you only need to add a small amount of hot water (about 30–50 ml) to the powder. This makes it ideal for those who want a concentrated coffee experience or prefer to use it as a base for drinks like cappuccino or latte. Notable producers of instant espresso include Nescafé Azera, Jacobs Kronung, and Illy.
Side Effects of Supreme Instant Coffee
The side effects of Supreme Instant Coffee and other high-quality instant coffees are similar to those of coffee in general. The main concern is related to their caffeine content excessive consumption may lead to insomnia, anxiety, rapid heartbeat, indigestion, or headaches. Individuals sensitive to caffeine should be cautious when consuming such products.
Research shows that some potential side effects of Supreme Instant Coffee are due to compounds like acrylamide, which form during the production process. Although the amount present is within safe limits, excessive intake is not recommended. Additionally, flavored instant coffees may contain additives that could trigger allergies in sensitive individuals. It is always advisable to check the ingredient list on the packaging before consumption.
Conclusion
The various types of instant coffee available in the market each have their own distinct flavors and characteristics from classic and gold to espresso and flavored versions. Understanding the differences among them can help you choose the one that best suits your taste.
Today, many Famous coffee brands in Iran are actively producing instant coffee and related products. Among these, Diamante Coffee has recently entered the Iranian market and aims to provide the finest Coffee beans for roasting, premium Coffee Blend Powder for Export, and Specialty coffee beans for distributors across the country. Diamante Coffee also provides wholesale coffee and premium Coffee Blend Powder for Export, serving cafés, restaurants, and distributors across the region.